IMPORTANCE OF CHANGE

 Change refers to giving a completely different form or appearance to an object. It involves transforming an object into a completely different one. It is inevitable in organizations.

IMPORTANCE OF CHANGE

1. Adoption of new technology. Adoption of new technology is common in most organizations and this has made them increase productivity, for instance growing communication technology can enable business leaders search for experts online through search engines.

2. Response to customer needs. As the world evolves, customers need change and growth, creating new demand for new types of products and services and opening up new areas of opportunity for companies to meet those needs. This can be achieved through change.

3. Determines direction of economy. The economy has both positive and negative impacts on organizations and both can be stressful. For instance, in a strong economy, increasing demand for products and services will mean that companies must consider expansion, that is, addition of new staff and new facilities creating opportunities to staff.

However, with a weak economy, companies can find themselves in need of making difficult decisions that can impact employees’ salaries and even threaten their jobs.

It leads to acquisition of new ideas and innovation, for example, new ways of strengthening customer interaction, new products to attract market.

4. Growth opportunities. Change allows employees to learn new skills, explore new opportunities and exercise creativity in ways that ultimately benefit the organization through new ideas and increased commitment.

5. Challenging the status quo. Simply asking the question “why?” can lead to new ideas and innovations that can directly impact on the organization.

It encourages employees to question why things are done in a certain manner and look for new ways of getting work done better. For example, new ways of looking at customer needs, new ways of strengthening customer interaction and new products that attract new markets.

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