Strengths and weakness of quantitative research

 strength

  • it is objective

  • more reliable and valid

  • use of statistical techniques facilitate sophisticated analysis of data

  • the numerical data can be analysed in quick and easy way

  • quantitative research are replicable

  • quantitative experiment are useful for testing the result

weaknesses

  • quantitative research requires a large number of respondents. it is assumed that the larger the sample is the more accurate the results reflect the characteristics of research population

  • it is costly this is due to the fact that it need more respondents as compared to qualitative research

  • contextual factors to help interpret the results or to explain variation are usually ignored

  • much information are difficult to gather using structured research instruments

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