ADVANTAGES AND DISADVANTAGES OF SUPERMARKETS

 Advantages of supermarkets

  • They buy goods in large quantities which enable them to obtain good trade discount. They are therefore able to offer lower prices

ADVANTAGES AND DISADVANTAGES OF SUPERMARKETS


  • Customers get all the goods they want under one roof. This saves time

  • Supermarkets employ few attendants therefore reducing their monthly wage bill

  • Impulse buying leads to more sales because customers have access to the goods which they pick from the well displayed shelves

  • They don’t sell on credit thereby avoiding bad debts

Disadvantages

  • They don’t offer credit facilities to the customer

  • They don’t deliver goods to customers premises

  • They don’t give personal services to the customers

  • They incur many losses due to pilferage of goods

  • Impulse buying leads the customer to buy goods they may not want

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